Summary

Designing an intuitive product configurator to simplify appliance and furniture customization, reducing decision fatigue and enhancing the shopping experience. One configurator allowed users to customize refrigerator colors and visualize the design in a mock kitchen, while the other enabled users to interact with outdoor furniture sets in a virtual environment.

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Client

Consumer Electronics & Goods Retailer

Team

UX Design Lead

UX Design Senior Analyst

UX Design Analyst (Me)